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Values and vision

We are determined to do what is right, work hard towards improvements and achieve significant results, while at the same time encouraging progress and teamwork.

P O S I T I V I T Y R E L I A B I L I T Y E F F I C I E N C Y P R O G R E S S I V E N E S S

Four values define our conduct and decisions

  • We see the positive side of changes and enjoy our work.
  • We want to create a good environment and show each other understanding.
  • We take advantage of every opportunity to celebrate success in all of the company’s divisions.
  • We work as a team, and everyone contributes to achieving the goals of the company.
  • We respect our colleagues.
  • We have the right product, at the right place, in the right quantity and at the right time.
  • We keep our word.
  • We make mistakes like everyone else – but we learn from them.
  • All of our products are first-class, and we will never compromise on quality.
  • Everything we do is of quality.
  • We maintain confidentiality when processing information.
  • We have the courage to solve problems before they get too big and acknowledge mistakes.
  • We always seek the most cost-effective means in purchasing, production and investments.
  • We show responsibility and take initiative to improve operations.
  • In order to survive, the company must grow faster than the competition.
  • We respect our work environment and the equipment at our workplace.
  • We take initiative and are not afraid to take risks when appropriate.
  • We intend to be at all times a step ahead in our services, innovations and range of goods.
  • We are powerful, ambitious and passionate, which frightens our competitors.
  • We are quick to make decisions and make things happen.
  • We always think without limitations.
  • Við hugsum alltaf án takmarkana.

Ölgerðin’s policy

The importance and priorities of our operations are reflected in the company’s policy pyramid. The future vision of Ölgerðin is to be customers’ and consumers’ first choice. To realise this vision, continuous improvements must be made to meet the needs of a growing number of customers.

We continuously seek new means of strengthening our operations and to seek better productivity by operating quicker and better than others. This is done to benefit our customers, consumers, employees and owners.

Positivity

We see the positive side of changes and enjoy our work. We work as a team, and everyone contributes to achieve the goals of the company.

Reliability

Customers and partners can trust us. The quality of products and services is first-rate.

Efficiency

We are continuously working on improving processes and operations. We always seek the most cost-effective means in purchasing, investments and operations.

Progressiveness

We intend to be at all times a step ahead in our services, innovations and range of goods. We are quick to make decisions and ensure that we act on them. We are not afraid to take risks or make mistakes, but we learn from them.

Special attention

We see the positive side of changes and enjoy our work. We work as a team, and everyone contributes to achieve the goals of the company.

Market leaders

We only put new products on the market if they have the potential to become market leaders in their respective categories.

Diversity

The company employs a diverse group of creative and progressive people, who are frontrunners in forging sustainable operations.

Sustainable methods

Sustainability is interwoven with our culture. We eliminate all waste and make use of digital technology to improve our operations and create competitive advantage.

Ambition

We are competitive, do things quicker and better than others and are enthusiastic about building the country’s most popular workplace.

EBITDA

>10%

Ratio of new products

>5%

Employee satisfaction

>85%

Customer satisfaction

>75%

Fyrsta val

First choice of customers and consumers