15. October 2025
The first taste of Christmas
A new variety of Collab has arrived in stores. This version features a fresh mandarin flavor, offering Icelanders a foretaste of the delights of Christmas.
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Two Icelandic products nominated for the World Beverage Innovation Awards 2025
Two Icelandic products have been nominated for the World Beverage Innovation Awards 2025, which are being presented this week in Munich. The nominated products are Kristall+, a functional water, and P*RN, a new alcoholic sparkling wine that has taken Iceland by storm this summer.
“Such a nomination is a tremendous honor for us — it’s not every day that Icelandic production receives this kind of international recognition, let alone with two products,”
says Guðni Þór Sigurjónsson, Head of Innovation and Growth at Ölgerðin.