28. August 2025 Borg Brugghús beer in sleek cans Master brewer Árni Long talks about a new packaging for Borg Brewery in an article in Mbl. It was decided to make change ...
18. July 2025 Vaka manages COLLAB Vaka Njálsdóttir has been hired by Ölgerðin as the brand manager for COLLAB. Vaka previously worked at Nova in the marke ...
17. February 2026 Ísbúð Vesturbæjar Initiates Sale Process It has been decided to put Ísbúð Vesturbæjar up for sale. The company is one of the most recognized and well-established ...
20. February 2026 Ölgerðin selected as Iceland’s Best Brand 2025 Thank you from all of us! We are extremely happy and proud that Ölgerðin has been chosen as Iceland’s Best Brand 2025. T ...
14. November 2025 COLLAB licorice and raspberry COLLAB with festive licorice and raspberry flavor is now in stores
30. September 2025 Floridana Plus Probiotics in a carton Floridana Vellíðan now has a new name: Floridana Plus Probiotics 🍎 This delicious blend of oranges, apples, strawberrie ...
04. December 2025 Brennivín 90th anniversary At the beginning of the year, the 90th anniversary of Icelandic brennivín entering the market was celebrated. In coverag ...
27. June 2025 Charity campaign for Bryndísarhlíð The Knights of Charity are leading a fundraising and awareness campaign for Bryndísarhlíð based on love, compassion and ...
04. March 2025 5 nominations for ÍMARK Our marketing efforts continued to flourish last year, as evidenced by the number of nominations for Lúðursinn, the Icel ...
07. April 2025 New Orka RR in collaboration with Reykjavík Roses Orka RR is produced in collaboration with Reykjavík Roses, a clothing brand founded in 2016 by a group of individuals wh ...
24. July 2025 Egils Pilsner's new packaging has attracted attention In a fun interview, brand manager Jóhannes Páll Sigurðarson and designer Finnur Malmquist at ENNEMM tell the story and r ...
30. September 2025 ORKA FLONI - New flavor The collaboration between Orka and Floni continues and now a new flavor is here; White Peach! Floni has said that this ...
04. February 2026 NEW: BARA. Iceberry Iceberg is a new blue flavor you simply have to try 🤝 🪩 Zero sugar ✨ Zero carbs
03. December 2025 BARA. Jól Christmas? Not a Christmas beer — just BARA. Jól! We tried to make a traditional Christmas flavor, but then we remembere ...
23. October 2025 Malt & Appelsín in collaboration with Nóa Siríus It’s been 70 years since Icelanders first began mixing Malt and Appelsín to celebrate special occasions, and 90 years si ...